A Discussion with three of the Greatest Marketers on the Planet: Dean Graziosi, Brendon Burchard and Joe Polish

By October 19, 2017 Podcast One Comment

Episode Summary

At the 2016 Genius Network Annual Event, Joe Polish was joined on stage for a high-level marketing discussion with marketing legends Dean Graziosi and Brendon Burchard.  This episode is a clip from a longer discussion, filled with best marketing practices to live by.

Here’s a glance at what you’ll learn in this episode:

Dean Graziosi’s comments:

  • Nothing sells better than these THREE foundational things: 1:20
  • Live in the mind of your prospects/clients. 2:05
  • Finish conversations they’re having, not that you’re having. 2:55
  • Your clients will love you, buy from you, when you do this. 3:32
  • When people feel understood, they’ll trust you and buy from you.
  • Dan Sullivan’s “DOS Conversation.” 4:35
  • Authenticity and Passion outdo everything else 5:15
  • Marketing “Delivery Systems.” 6:55

Brendon Burchard’s comments:

  • The challenge Brendon gave years ago: “If you’re not doing this, you’re not doing modern marketing… yet.” 7:15
  • AND…”You’re not marketing if you’re not doing this today.” 7:30

Join the discussion One Comment

  • Tim copsey says:

    My biggest take away from this episode is getting in the mind of my customers and being more aggressive with my marketing and more consistent. I Ptacticed those last two points Today. Very helpful insights

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